Sterling Seacrest Pritchard
Project Stats
- Location
Atlanta, Georgia
- Size
63,600 SF
- Market
- Expertise
Stronger Together
Sterling Seacrest Pritchard is the result of the merger between two premier specialty insurance brokerage and risk management firms: Sterling Seacrest Partners and Pritchard & Jerden. This merger established the largest privately-held independent insurance brokerage firm in Georgia and one of the fastest-growing privately-held insurance brokerage firms in the Southeast.
Driven by a commitment to serving both their clients and their organization, Sterling Seacrest Pritchard tapped Corgan to create an office environment to unify their brands while celebrating their diverse workforce and embodying their company culture. The office design prioritizes an efficient planning approach and captivating aesthetics, striking a harmonious balance between functionality and visual appeal.
Tailored to maximize functionality within the built environment
The office offers a welcoming and comfortable setting that encourages collaboration and a sense of belonging. In the elevator lobby and leading into the reception area, a contrasting bright and neutral color palette defines the interior space and exudes a warm ambiance. The monumental staircase connecting the two floors enhances employee interaction and spatial flow.
At each end of the staircase, inviting public-facing spaces such as open lounges, coffee bars, and breakrooms are strategically placed to encourage interaction and connectivity among teams. Expansive lounge areas, a large conference room, and high-top tables offer spaces for group work collaboration while huddle rooms and offices provide privacy for heads down work.
Telling the story
To further integrate the company's identity into the space, their logo prominently displayed in the elevator lobby and at the base of the staircase ensures brand exposure to all who enter the space. A visual representation of the Atlanta skyline in a divider panel celebrates a sense of history and place. Through its warm material palette and flexible workspaces, the office aims to cultivate a positive experience, bringing employees together in a renewed sense of purpose, teamwork, and belonging.
